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British Company Healthy Sales Group Revives Ancient Fermented Drink

April 18, 2018: 12:00 AM EST

A British company has introduced a fermented soft drink that is “evolved” from a recipe dating back to ancient Greece and colonial America. Switchle from Healthy Sales Group is made with sparkling water, apple cider vinegar, honey, fruit juices, and botanical extracts. It is available in three flavors, including a blend of turmeric, ginger, and peach. The beverages are sold at the online supermarket site Ocado in the U.K. and independent health food stores at $2.50 a can.

"Switchle Range of Fermented Soft Drinks for Adults Launches in UK", FoodBev, April 18, 2018, © FoodBev Media Ltd
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