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Church & Dwight Acquires Gummy Vitamin Maker Avid Health

August 20, 2012: 12:00 AM EST
Church & Dwight Co., Inc., which markets a variety of products under the Arm & Hammer brand, announced it will acquire Avid Health, Inc., a maker of gummy form vitamins and supplements. Avid’s net sales for the year ended on June 30, 2012 were about $230 million. The company’s major brands are VITAFUSION, an adult gummy form vitamin, and L’IL CRITTERS, a children’s gummy form vitamin. The $650 million cash deal is expected to close early in the fourth quarter.
"Church & Dwight to Acquire Avid Health, Inc. for $650 Million", News release, Church & Dwight, August 20, 2012, © Church & Dwight Co., Inc.
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