Coca-Cola Launches 250ml Can In UK

Coca-Cola Great Britain introduced a 250-milliliter can variant of its Coca-Cola, Diet Coke, and Coca-Cola Zero soft drinks. Part of the company’s efforts to provide consumers with more choices in beverage sizes, the 250ml can will be rolled out nationwide in mid-July 2013. Following the company’s introduction of the 375ml PlantBottle plastic bottle, the 250ml can is part of Coca-Cola’s commitment to help combat obesity in the UK.