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Consumer Pressure On Flavor Companies Mounts

October 9, 2014: 12:00 AM EST
Consumer and environmental groups have asked the FDA to take a closer look at the currently self-regulated flavors industry to make sure so-called natural and artificial flavors are really safe. Consumer watchdog scientists argue that if the stuff is so safe, why is it so secret? The global flavor industry is pegged at about $23.91 billion, up 19 percent from $20 billion in 2000, about half of which is for food, the other half for fragrances. The Flavors and Extract Manufacturers Association says it has found around 3,000 different flavors to be safe, and most are used in minute quantities. FEMA companies worry that disclosing their ingredients even in such small amounts, would spur more consumer complaints, something flavor companies would like to avoid. Nevertheless, consumer concern about the safety of ingredients is increasing steadily.
Candice Choi, "Natural and artificial 'flavors' fuel food industry but remain a mystery", Startribune.com, October 09, 2014, via Associated Press, © Associated Press/StarTribune.com
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