French Company Introduces Of Brioche To American Bread Buyers

Two years after expanding its business to the U.S., family-owned French bakery Brioche Pasquier says its products are now available in 248 Northern California Safeway stores, in addition to select local grocers throughout California and the Pacific Northwest. They are also available in Sprouts Farmers Markets in 11 states, including as far east as Georgia and Tennessee. The company makes a sliced brioche loaf, small brioche milk rolls, and small brioche rolls filled with chocolate or chocolate chips. Traditional French brioche is an enriched soft bread made with butter and eggs. Brioche Pasquier entered the U.S. market with the 2012 acquisition of Galaxy Desserts.