We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Improved Packaging Sustainability Is A Major Priority Of CCEP

September 2, 2019: 12:00 AM EST
According to Joe Franses, VP Sustainability for Coca-Cola European Partners (CCEP), a major priority for the company is reducing the environmental impact of its packaging. It is working on a number of initiatives to improve the packaging sustainability, including removing unnecessary plastic and developing innovative ways to get its products to consumers. In a recent interview, Franses said the company wants to make sure all packaging is 100 percent recyclable, but the most challenging goal is to “collect a bottle or can for everyone that we sell.”  To achieve these goals Franses said the company is implementing a cross-system working model with Coca-Cola to ensure packaging sustainability. This includes: investing in new manufacturing lines at sites across Europe; increasing capacity for refillable glass bottles and resting new routes to market; and – to encourage use of refillable packaging – looking closely at the different collection and recycling schemes in place in Western Europe – including household collection schemes and deposit return schemes (DRS). [Image Credit: © The Coca-Cola Company]
Liz Gyekye, "5 Minutes With… Joe Franses from Coca-Cola European Partners", Bio Market Insights, September 02, 2019, © Bio-Based World Ltd T/A Bio Market Insights
Domains
FOOD COMPANIES
Coca-Cola Company
Geographies
Worldwide
EMEA
Europe
Categories
Coca-Cola
Comment & Opinion
Companies
Companies, Organizations
CORPORATE ACTION: Coca-Cola
Developed by Yuri Ingultsov Software Lab.