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Kraft Cheese Likely To Prevail In Lawsuit Against Retailer Cracker Barrel, Judge Issues Injunction

July 3, 2013: 12:00 AM EST
U.S. District Judge Robert Gettleman issued a preliminary injunction barring Cracker Barrel Old Country Store, Inc. from selling products under the Cracker Barrel brand in stores and outlets other than its traditional channels. His action was based on the court’s finding that Kraft Foods Group Brands LLC, which filed a lawsuit against CBOCS, is likely to succeed in proving its unfair competition and trademark infringement allegations. Court records revealed that Kraft Foods has sold more than $1 billion worth of cheese products under the Cracker Barrel brand for almost 60 years in various retail outlets. John Morrell & Co.’s contract with Cracker Barrel to sell meat products under the CBOCS name prompted Kraft Foods’ lawsuit.
Josh Long , "Kraft Cheese Wins Round One in Cracker Barrel Lawsuit", Food Product Design, July 03, 2013, © Virgo Publishing, LLC
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