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Lidl Posts Record 2014 Sales Growth As U.K. Shoppers Flock To Discounters

July 15, 2015: 12:00 AM EST
German discount grocery retailer Lidl posted a U.K. sales increase of $1.1 billion in 2014 to a record $6.25 billion. The stellar performance is a solid indicator that price-conscious British shoppers are abandoning mainstream grocery chains in droves. According to Lidl, the 21 percent increase in annual sales was due to growth in new patrons and higher spending from current customers. To accommodate the growth, the company will move its U.K. headquarters from Wimbledon to a much larger facility in Tolworth by 2018.
Edward Devlin, "Lidl sales climb £700m to record £4bn", The Grocer, July 15, 2015, © William Reed Business Media Ltd
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