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PepsiCo Launches New Tropicana Juice Variants In India

February 20, 2013: 12:00 AM EST
PepsiCo expanded its Tropicana range of fruit juices in India. Tropicana Fruit Powders' new variants are orange, lemon, and mixed fruit, which are initially available in some selected markets in the country. PepsiCo hopes the new variants, which are to be launched in the country in phases, will help it expand the market for its packaged juice products in India, PepsiCo India senior director of marketing, Homi Battiwalla said.
"PepsiCo expands Tropicana portfolio in India", The Economic Times, February 20, 2013, © Bennett, Coleman & Co. Ltd
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