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Vietnam’s Non-Alcoholic Drinks Market Overrun By Foreign Providers

August 15, 2017: 12:00 AM EST
Vietnam’s $4 billion non-alcoholic beverage market has been taken over by foreign suppliers, according to an industry report. The Vietnam Beverage Association says foreign competition has leapfrogged past domestic providers, who find it difficult to compete because of a lack of working, equity and human capital. Foreign companies now control 80 percent of both the bottled water and RTD tea markets. Pepsi’s Aquafina has a 40 percent market share; Nestlé’s La Vie controls 30 percent. In the RTD sector, Suntory Beverage & Food maintains a 30 percent market share and plans to expand further with an $87.5 million investment in new factory lines that will boost production capacity by 60 percent.
"Competition Heats Up in the Vietnam Soft Drink Market", VietnamNet Bridge, August 15, 2017, © VIETNAMNET Bridge
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