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Wholly Guacamole Launches Mini Version Of Dipping Product

August 19, 2013: 12:00 AM EST
Wholly Guacamole launched the Wholly Guacamole Mini, an easy-to-open snack dip cup. Coming in 100-calorie, 2-ounce packaging, the Mini offers the same product that consumers love in a size that is easier to bring where they want to go, the company said. About 23–26 percent of consumers of refrigerated dipping products have had guacamole at a party or social event, according to a survey by Wholly Guacamole, with 18 percent saying they have used guacamole as an evening snack and 16 percent as a snack during daytime.
Rick Lingle, "Wholly Guacamole brand debuts Mini Dipping Cups", Packaging Digest, August 19, 2013, © UBM Canon
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